Reputation Juries

August 03, 2007

Reputation Juries

Had a pleasant surprise today. I was searching in Google blog search under reputation. Among the top blogs noted was reputationXchange. [As you can tell from my last blog entry, I’ve been exploring beyond the main Google home page.]

reputationXchange –
Good Reputation Sleeping –
Reputation Advisor – The Online Reputation Management Blog
Online Reputation Management –
Reputation World

Underneath the listings was an interesting mention in boingboing. “UC Santa Cruz researchers are developing a program that color codes phrases in Wikipedia according to ‘reliability’ based on the the ‘reputation’ of the writer. The software calculates a Wikipedian’s reputation score by analyzing the individual’s editing history. If the individual’s previous contributions have stood the test of time without being edited, her reputation score is higher. Computer scientist Luca de Alfaro created a demonstration site with a few hundred Wikipedia pages colored according to the ‘trustworthiness’ of the writer.
I question how easy it is to assign a reputation score to a Wikipedia writer. I just read an article in Harvard’s Working Knowledge about making entries in Wikipedia. Harvard professor Andrew McAfee found that his entries on a term he coined “Enterprise 2.0” was up for deletion. McAfee discovered a group of Wikipedia exclusionists: “It seemed to me that some of the people arguing against it were entrenched, and they were using Wikipedia’s policies as doors, as barriers, without being willing to engage in a real debate about them. So the policies had become for them a way to keep out articles they just personally didn’t like.” The conflict between exclusionists and inclusionists on Wikipedia kept deleting his entry despite his repeated responses defending his entry. McAfee’s article made me wonder how writers can get reputation scores when article submissions are politicized. This idea of scoring Wiki-writers reminds me of Amazon’s scoring of reviewers. It seemed to work out in the end but raises questions on who these reputation juries actually are.
Anyhow, just some food for thought on happenings in the reputation world. In a few weeks, I hope to have a new design for this blog which should raise my reputation score! Just kidding.

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Leslie Gaines-Ross
Leslie Gaines-Ross

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of corporate and CEO reputations.

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