CIA Boosts their reputation through humor

October 31, 2014

CIA Boosts their reputation through humor

Even the CIA is being social and using Twitter. And they have a sense of humor that’s hard to miss. Since it is Halloween, they cleverly tweeted about it (see above).

And here was their first ever tweet. Makes you laugh, right?

And the bottom one is pretty smart too considering people’s concerns about privacy. You have to hand it to them. One way to boost their reputation through the unexpected. Happy halloween!

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Leslie Gaines-Ross
Leslie Gaines-Ross
lesliegainesross@gmail.com

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of corporate and CEO reputations.

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