CEO Joins Facebook

September 07, 2015

CEO Joins Facebook

Big news this past week when CEO Mary Barra of GM started a Facebook page (see above). Great to see her communicating via social. What I liked best however was the picture of her with volunteers to a GM program (see below). It could not be friendlier. I think it is important for CEOs to be shown with others because that is a prime responsibility — engaging with people.

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(Disclosure: Weber Shandwick works with GM)

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Leslie Gaines-Ross
Leslie Gaines-Ross
lesliegainesross@gmail.com

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of corporate and CEO reputations.

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