A Devilish Reputation

March 09, 2009

A Devilish Reputation

My colleague Irene in The Hague where I visited last week asked me if I knew about this passage in the movie Devil Wears Prada where they mention a person named Leslie who apparently was going to help repair Miranda’s reputation. I did not know of this although I saw the movie. When she showed it to me, I laughed. It is rare to hear my name mentioned in a movie and even rarer for me to work with celebrity fashion editors.


Miranda Priestly: Stephen isn’t coming.
Andy Sachs (Anne Hathaway): Oh, okay. So, then I don’t need to fetch Stephen at the airport tomorrow?
Miranda Priestly: Well, if you speak to him and he decides to rethink the divorce, then yes. Fetch away. You’re very fetching, so go fetch. And then, when we get back to New York, we need to contact Leslie and see what she can do to minimize the press on all this. Another divorce, splashed across page 6. Just imagine what they’re going to write about me: “The Dragon Lady, career-obsessed. Snow Queen drives away another Mr. Priestley.” Rupert Murdoch should cut me a check for all the papers I sell for him. Anyway, I don’t really care what anybody writes about me.

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Leslie Gaines-Ross
Leslie Gaines-Ross

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of corporate and CEO reputations.

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