social CEO Tag

Heard about this site that Republican presidential hopeful Carly Fiorina launched. It is titled FromSecretarytoCEO. It is one way to control your narrative. She uses quotes from prior jobs and media coverage to persuade visitors that she has the chops to run the nation. And she...

Big news this past week when CEO Mary Barra of GM started a Facebook page (see above). Great to see her communicating via social. What I liked best however was the picture of her with volunteers to a GM program (see below). It could not...

Who would have thought? Being a social CEO impacts company reputation! Well it's true. There are true business results when CEOs participate in social media. We just launched our new Social CEO study this morning -- The Social CEO: Executives Tell All, a survey of 600+...