Reputation Snipers

April 16, 2010

Reputation Snipers

  Just this week I posted on Harvard Business Review’s guest blog site my opinion on a new website called Unvarnished. It is a site where people can post anonymous reviews of people and companies. Here is the link to my posting. You will find my advice on how individuals can learn from companies on how to defend against reputation snipers.

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Leslie Gaines-Ross
Leslie Gaines-Ross
lesliegainesross@gmail.com

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of reputations.

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