Reputation of Feminized Management

March 27, 2009

Reputation of Feminized Management

 

 

 

 

 I could not help but notice in today’s The New York Times  that these individuals were all men. These banking chiefs all met with President Obama to discuss the economic recovery and offer their support.  Seeing this photo reminded me of the article I saved from the Financial Times on a survey on how more women in management correlated significantly with lower than average declines in share price.  The author and professor of management at France’s Ceram Business School Michael Ferrary wrote:  “Feminisation of management seems to protect against financial crisis.” He cited  reasoning that I have heard before that women are less risk averse, more consensus driven and value long- term over short-term perspectives. Apparently more women in management helps to balance out the risk-prone behavior of their male peers.  Although the research is confined to the French CAC 40 stock exchange, it does raise a fair question and makes me wonder. Perhaps as financial services companies became a less popular place to work with all the restrictions on compensation and government regulation, we’ll start to see more women around the microphone.

 

 

 

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Leslie Gaines-Ross
Leslie Gaines-Ross
lesliegainesross@gmail.com

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of reputations.

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