Radically Online

March 02, 2008

Radically Online

Radically Transparent: Monitoring and Managing Reputations OnlineThought you might want to hear about a new book on managing your reputation online. The book written by Andy Beal and Judy Strauss is titled Radically Transparent and here is their seven point guide on online reputation management. I made it my business to read the book (I just received a hard copy in the mail yesterday from amazon). The authors sent me a pre-copy weeks ago which I read with gusto. Lots of great information which got me up-to-speed quickly and smartly. I liked it so much that I was happy to give them a testimonial on the back cover. You might want to get a copy too. As I have said before (and everyone else), online reputation management is the new black.

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Leslie Gaines-Ross
Leslie Gaines-Ross
lesliegainesross@gmail.com

As Weber Shandwick’s Chief Reputation Strategist, I focus on the ever changing world of reputation. For the past 25 years, I have relentlessly observed, researched and commented on the rise and fall of reputations.

2 Comments
  • Andy Beal
    Posted at 22:24h, 02 March Reply

    Thanks for the kind words and for all you’ve done for pushing reputation management into the corporate spotlight.I have my copy of Corporate Reputation and plan on reading it during my travels to SXSW.

  • Murphy
    Posted at 13:58h, 12 March Reply

    Sounds really interesting. Authenticity is the key in a transparent world. Hard to fake that.

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