Social CEO

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22 Oct Telling your CEO story your way

Heard about this site that Republican presidential hopeful Carly Fiorina launched. It is titled FromSecretarytoCEO. It is one way to control your narrative. She uses quotes from prior jobs and media coverage to persuade visitors that she has the chops to run the nation. And she...

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27 Sep CEOs committing to digital’s promise

In a new McKinsey executive report, turns out that CEOs are most often mentioned as standing behind the digital revolutions in their companies. And over the three years of the study, CEO sponsorship of digital platforms increased whereas engagement and involvement among other C-Level titles went mostly nowhere. Board members...

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30 Aug Reputacion in Mexico

Just returned from Mexico City where Weber Shandwick opened a new office as part of our LatAm network.  We held a terrific event to officially officially declare that we are open for business! At the spectacular breakfast event, we released our results on CEO and corporate...

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