reputation damage

Stumble Rate 2016 chart[5] copy

27 Feb The Freefalling Reputation Stumble Rate

Weber Shandwick’s annual calculation of reputation loss – the “stumble rate” – finds the lowest rate of loss since we began calculating and tracking this rate back in 2010. During 2015, just about one-quarter of the world’s largest companies lost their esteemed status as the...

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03 Oct Good company, good target

Have you wondered like me why firms that are good end up being good targets? Is being number 2 easier than being number 1? Maybe so. Fortune calls this the “good company, good target” phenomenon. In short, the more virtuous the company, the more problematic....

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01 May Reputation damage tops the lists of fears

The Global Risk Management Survey by AON is out for 2015. I always look forward to learning what is keeping 1,400 global risk management professionals up at night. This year, damage to reputation/brand is number one, having moved up from number four one year earlier. The...

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