Presidential reputation

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22 Oct Telling your CEO story your way

Heard about this site that Republican presidential hopeful Carly Fiorina launched. It is titled FromSecretarytoCEO. It is one way to control your narrative. She uses quotes from prior jobs and media coverage to persuade visitors that she has the chops to run the nation. And she...

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13 Jan Presidential Apologies

Lately, it seems to me that every day brings a different teachable moment to those of us worrying about reputations and communications. Recently I had been following the heartfelt tweets of CEO Tony Fernandes of AirAsia. Yesterday's acknowledgement by President Obama about not sending someone more senior to the...

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08 Jul Fighting Reputation Smears

An article in PRWeek alerted me to a new and maybe not so new tactic in reputation defense. BlackBerry, the mobile smartphone company, described on its blog its decision to strike back at misleading and misinformed rumors and facts about the company.  The site – Blackberry Fact Check (#BBFactCheck) --  was introduced...

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22 May The Three Strike Reputation Rule

I think bad news comes in threes. Thinking about President Obama and the recent bad news he has received regarding the terrorist attack in Benghazi, the IRS targeting of conservative groups and the secretly snatched AP reporters' phone records, it has to be true. It...

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13 Nov Countering Rumors that Harm Reputation

In an article today on the academic dream team that consulted with President Obama's team, a few lessons are shared that should be helpful for the public sector and CEOs or other executives. The group of behavioral scientists who were unpaid advised that voters focus...

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