Presidential reputation

Heard about this site that Republican presidential hopeful Carly Fiorina launched. It is titled FromSecretarytoCEO. It is one way to control your narrative. She uses quotes from prior jobs and media coverage to persuade visitors that she has the chops to run the nation. And she...

Lately, it seems to me that every day brings a different teachable moment to those of us worrying about reputations and communications. Recently I had been following the heartfelt tweets of CEO Tony Fernandes of AirAsia. Yesterday's acknowledgement by President Obama about not sending someone more senior to the...

An article in PRWeek alerted me to a new and maybe not so new tactic in reputation defense. BlackBerry, the mobile smartphone company, described on its blog its decision to strike back at misleading and misinformed rumors and facts about the company.  The site – Blackberry Fact Check (#BBFactCheck) --  was introduced...