corporate reputation

Gosh, it’s been a while since I posted. It’s been a nonstop quarter and I feel like I can breathe this weekend. So I thought I’d mention a few things that have been on my radar reputation-wise.First, Harris Poll RQ released their 2017 corporate reputation...

Here we are at a most pivotal point in America’s history. Donald Trump, perhaps one of the most surprising people to have ever been elected President of the United States, will soon be inaugurated.For better or worse, the reputation of this nation hangs in the...

As I was preparing for a recent presentation on trends in the corporate world, I came across this quote from Howard Schultz, CEO of Starbucks. The article was about how he showed up in Rufus King Park in Jamaica, Queens with rapper Common to nudge...

Weber Shandwick’s annual calculation of reputation loss – the “stumble rate” – finds the lowest rate of loss since we began calculating and tracking this rate back in 2010. During 2015, just about one-quarter of the world’s largest companies lost their esteemed status as the...

Always enjoy finding some new data on the value of corporate reputation among different subsets of companies. Small and mid-cap companies believe that 28% of their value is attributable to reputation. Thus, the total value of corporate reputation for all UK listed companies could be...