CEO reputation

On top of everything else, CEOs are now the new HR Directors. In a study conducted by Universum, many leaders assign the CEO as primarily talent magnet. CEOs share this responsibility with marketing who help shape the employer brand through communications, social media and customer-facing...

I have written before on this blog about how difficult it is for companies to build a reputation, tell their story or even apologize in a time of crisis when we live in a world of hyper-distraction. Who remembers when they last finished an article...

One of the findings from our study on the CEO Reputation Premium has to do with the perceived strength of respondents' corporate reputations. Less than 4 in 10 global executives (38%) said that their corporate reputations were "very" strong. The fact that another one in two (48%)...

CEO turnover ushers in vast uncertainty. CEO transitions disrupt the flow of information as company rhythms are in flux. When new CEOs arrive, there is heightened sensitivity to everything that is said and done. No one finds it easy, including CEOs.  For me, it is an opportunity to better understand how...

Like many people, I've been following the Lufthansa crisis non-stop as more information continues to surface. A recent article in Quartz on the horrific tragedy reminded me of the excellent work that comes out of Oxford Metrica, an analytics and advisory firm on reputational issues. I...