Best CEOs — Keeping Out of Trouble
Barron’s released its list of best CEOs this past week. I thought one of the criteria for making the list was telling — identifying CEOs who kept their companies out of trouble. As we have reported before on this blog, nearly one out of two companies stumbled and lost their industry #1 status in the Fortune World’s Most Admired Companies report this year (Weber Shandwick’s Stumble Rate). No doubt about it, 2010 will be the year of Reputation Rebuild. I’m ready for it.