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March 28, 2017

Reputation Tidbits

Gosh, it’s been a while since I posted. It’s been a nonstop quarter and I feel like I can breathe this weekend. So I thought I’d mention a few things that have been on my radar reputation-wise.First, Harris Poll RQ released their 2017 corporate reputation...

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February 19, 2017

CEO activism plusses and minuses

Here are three recent pieces reflecting on CEO activism since the president's executive order on immigration. One I wrote for HBR and the other two are full of compelling arguments about whether CEOs should speak up or not, should be on the president's advisory council or not....

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February 5, 2017

CEOs Showing Up

CEOs are taking their jobs as chief recruitment officers seriously. An article in this week’s WSJ described how CEOs are spending more time on campus grounds. The lead example was from Cargill’s CEO who literally calls candidates to seal the deal. The CEO, David MacLennan,...

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January 22, 2017

Reputation Tidbits

Two things to add today.The first is a description in an article I read in a McKinsey article about Nokia’s CEO. I thought it had heart. The CEO said that they had seven golden rules that they live by. “The first rule is always assume...

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January 1, 2017

Reputation Trends for 2017

Here we are at a most pivotal point in America’s history. Donald Trump, perhaps one of the most surprising people to have ever been elected President of the United States, will soon be inaugurated.For better or worse, the reputation of this nation hangs in the...

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November 26, 2016

Improving the Reputation of Business

What can business do to improve its reputation? Let’s face it, this election year has not been kind to business’s image. Anti-establishment rhetoric dominated both parties and the target was not just the political but the business establishment as well.To improve the standing of business,...

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November 7, 2016

Reputation risk reminder

Reputation Institute recently released a study on reputation risk. They looked at 154 companies across seven industries, accounting for more than 100,000 ratings across five major global markets, to ascertain the most common risks. The six top reputation risks are:Product defects/recalls Turnover of talent,...

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October 21, 2016

Company as Platform

As I was preparing for a recent presentation on trends in the corporate world, I came across this quote from Howard Schultz, CEO of Starbucks. The article was about how he showed up in Rufus King Park in Jamaica, Queens with rapper Common to nudge...

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October 3, 2016

CMO Reputation Defended

A few weeks ago, I noticed this headline in Advertising Age, Why are CMOs Dropping like Flies? It is not the first time I have seen a headline like this which focuses on the short tenure of CMOs and questioning of their worth. The article...

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